{"id":394,"date":"2022-04-26T04:30:19","date_gmt":"2022-04-26T04:30:19","guid":{"rendered":"https:\/\/www.web-companies.com\/blog\/?p=394"},"modified":"2022-05-27T12:01:31","modified_gmt":"2022-05-27T12:01:31","slug":"web-design-mauritius-how-to-prepare-for-a-website-redesign","status":"publish","type":"post","link":"https:\/\/web-companies.com\/blog\/web-design-mauritius-how-to-prepare-for-a-website-redesign\/","title":{"rendered":"Web Design Mauritius : How to Prepare for a Website Redesign?"},"content":{"rendered":"<div class=\"fcbkbttn_buttons_block\" id=\"fcbkbttn_left\"><div class=\"fcbkbttn_button\">\n\t\t\t\t\t<a href=\"https:\/\/www.facebook.com\/\" target=\"_blank\">\n\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/web-companies.com\/blog\/wp-content\/plugins\/facebook-button-plugin\/images\/standard-facebook-ico.png\" alt=\"Fb-Button\" \/>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div><div class=\"fcbkbttn_like \"><fb:like href=\"https:\/\/web-companies.com\/blog\/web-design-mauritius-how-to-prepare-for-a-website-redesign\/\" action=\"like\" colorscheme=\"light\" layout=\"standard\"  width=\"225px\" size=\"small\"><\/fb:like><\/div><\/div><p><span style=\"font-weight: 400;\">Redesigning your website is a huge project, but with the right planning, research and preparation your <strong>website redesign<\/strong> can be successful. The reasons why people redesign their website are :\u00a0<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">to increase their brand recognition\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">low website traffic or poor website&#8217;s usability.<\/span><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">Here is a to-do list to help you prepare for a smooth website redesign:<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">ASSESS THE BRAND<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Regardless of\u00a0 how challenging or easy the redesign, now is the right time to assess whether the branding will remain the same. You will have to carry out a brand quality-about your customers, your products and services, your value proposition, and your visual identity, including logos, graphics, blogs, colors and word marks.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">DEFINE YOUR GOALS AND BUDGET<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Consider the goal you want to accomplish with the site redesign? Clarify whether it is to improve the user experience, rebrand the company, attract new market share or customer section, update an outdated style, additional serviceability, or to improve sales and marketing.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Your goal will help determine your budget for the project , for example, creative work, technical needs, testing, photography, whether the work is done in-house or outsourced.<\/span><\/p>\n<p><!--more--><\/p>\n<h3><span style=\"font-weight: 400;\">AUDIT EXISTING CONTENT<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Auditing your existing website is an important element of <\/span><a href=\"https:\/\/www.web-companies.com\/\"><span style=\"font-weight: 400;\">redesign<\/span><\/a><span style=\"font-weight: 400;\"> pre-work. Your visitors should be able to browse anywhere on your site and find relevant, compelling content that conform with the brand identity and goals.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A content audit will enable us to find out what content is good, what needs to be updated or created, and what to withdraw from the new site.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">About your content\u00a0 :\u00a0<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Is it current?\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Does it move visitors towards business goals,\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Is it informative, useful or helpful?<\/span><\/li>\n<\/ul>\n<h3><span style=\"font-weight: 400;\">ESTABLISH\u00a0 A CUSTOMER -CENTRIC MINDSET<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">You want to build substantial site visitors.\u00a0 Whether they are current or prospective, you want to know how your customers are using your website. With a customer journey map you will be able to know when they first enter the site till when they leave. There may be multiple maps, it depends on what\u00a0 customers are looking for. The important thing is to find out the path they take and fix any gaps in the user experience.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">CREATE METRICS<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">To gain success quickly, consider these metrics :<\/span><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\">Unique visits, unique visitors and total visitors<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Time spent on the site<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Page visited<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Bounce rate<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Keywords and rank used to find site<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Inbound linking domains<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Devices used to connect<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Content activity, such as downloads, list registrations, or newsletter sign-ups<\/span><\/li>\n<\/ul>\n<h3><span style=\"font-weight: 400;\">FOCUS ON SEO<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">A website that will be SEO-friendly, technically ranking your company on the top page of search results. Your old site will have been listed and established with search engines. Use the redesign as a possibility to improve your site ranking SEO.\u00a0 Agencies often provide the technical SEO service together with <\/span><a href=\"https:\/\/web-companies.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">web design and development in Mauritius<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Do you need help with your redesign project? <\/span><a href=\"https:\/\/www.web-companies.com\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Web Company Ltd Mauritius<\/span><\/a> <span style=\"font-weight: 400;\">provides expert <\/span><strong><a href=\"https:\/\/web-companies.com\/\" target=\"_blank\" rel=\"noopener\">website design Mauritius<\/a><\/strong><span style=\"font-weight: 400;\"> services that result in <strong>SEO-friendly<\/strong>, mobile-ready, and growth-minded sites. For more information contact Web Company.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Redesigning your website is a huge project, but with the right planning, research and preparation your website redesign can be successful. The reasons why people redesign their website are :\u00a0 to increase their brand recognition\u00a0 low website traffic or poor website&#8217;s usability. Here is a to-do list to help you prepare for a smooth website [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":395,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[113,121,87,122,123],"class_list":["post-394","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-web-design","tag-web-design-agency-mauritius","tag-web-design-company-mauritius","tag-web-design-mauritius","tag-web-redesign-mauritius","tag-website-redesign-mauritius"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/web-companies.com\/blog\/wp-json\/wp\/v2\/posts\/394","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/web-companies.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/web-companies.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/web-companies.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/web-companies.com\/blog\/wp-json\/wp\/v2\/comments?post=394"}],"version-history":[{"count":3,"href":"https:\/\/web-companies.com\/blog\/wp-json\/wp\/v2\/posts\/394\/revisions"}],"predecessor-version":[{"id":401,"href":"https:\/\/web-companies.com\/blog\/wp-json\/wp\/v2\/posts\/394\/revisions\/401"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/web-companies.com\/blog\/wp-json\/wp\/v2\/media\/395"}],"wp:attachment":[{"href":"https:\/\/web-companies.com\/blog\/wp-json\/wp\/v2\/media?parent=394"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/web-companies.com\/blog\/wp-json\/wp\/v2\/categories?post=394"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/web-companies.com\/blog\/wp-json\/wp\/v2\/tags?post=394"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}